Do you know the difference between VR, AR and 360º video? How about the equipment you'll need? Here's everything you need to start, including inspiration.
FIPP's guide to get into the VR and 360º videos features case studies from the likes of The New York Times, National Geographic and Oculus. You'll also find some budget guidance, hot to measure success and a list of resources to help you kick off.
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How The Times drives habitual digital use with an editions-based approach
It’s just over a year since British newspaper The Times abandoned the online breaking news cycle and reverted to three digital deadline-driven editions a day. At the time, industry insiders frowned on the move but now the Murdoch-owned paper is claiming wholesale success. We ask why the ‘editions approach’ to digital publishing seems to be working for The Times and how this could apply to others?
26th Apr 2017
Mobile is the status quo; voice will be the point of interaction
Publishers should stop talking about “mobile or mobile first”, says Oliver von Wersch, digital consultant for G+J in Germany, because today everything starts with mobile. Moreover, the next big transformation – voice user interfaces – is already on its way… and is “a big one” for publishers to focus on.
27th Apr 2017
Bauer Media’s Empire magazine produces limited edition virtual reality issue
Bauer Media’s Empire will publish a VR issue to coincide with the launch of the Alien: Covenant film.
25th Apr 2017
Bo Sacks: the man behind ‘Heard on the Web’
For some, Bo Sacks is their guru, consulting on how to affect change in their newsroom. For others, Bo Sacks speaking out may leave them hot under the collar. And for many in the industry, Bo Sacks is an old friend, his newsletter a welcome sight in their inbox every day.
28th Apr 2017
How Jeff Bezos’ insistence on experimentation became part of The Washington Post's regeneration
When Amazon CEO Jeff Bezos bought The Washington Post for US$250 million late in 2013 he challenged the staff of the declining legacy newspaper to push the envelope in terms of experimentation with digital storytelling. What followed was not only remarkable growth but also “the opportunity to invest heavily in staff and technology”.
28th Apr 2017