Quantcast
return Home

FIPP Insight report: The oft maligned “comment section” – time for a rethink?

Conversation about the value of the often-maligned comments section on websites continue, even as several high profile websites pulled comment sections off their sites in recent years. On the one hand this was because of the proverbial “pain” caused by trying to control trolling and debate reaching the “pits of despair” on these sections, on the other because utilising social media to do the job seems an obvious alternative, less painful choice.

In this report, we speak to Greg Barber, director of digital news projects at The Washington Post, who is also The Post’s lead for The Coral Project, and to Christa Mrgan, co-founder and VP of design at Civil Co – discussing topics such as how they try to deal with “pain points” comments sections’ cause many a publisher, overcoming the problem of echo chambers and trust, monetisation opportunities, ongoing innovation and more.

Access the report here.

Civil Comments mobile ()

More like this

Lack of trust in media: 'magazine media could offer a blue print out'

Social media 'leaves publishers in the dust, connecting people around stories'

A behaviour expert’s 3 suggestions to cut through echo chambers and win trust

  • What to expect as Hearst Magazines' new Airbnbmag hits the streets Chief content officer Joanna Coles discusses the premiere edition of Airbnbmag, its celebration of global community and the future of travel. 22nd May 2017 MagWorld
  • Eight lessons from Cosmopolitan on publishing to Snapchat Discover One of the lessons for Cosmopolitan following the brand’s wildly successful launch on Snapchat Discover just short of 2.5 years ago was that “you have to dig beyond analytics to find out what [users] are saying about your editions and what they really care about”. 22nd May 2017 MagWorld
  • Inside The Business of Fashion In the space of only a decade, The Business of Fashion has grown from a blog to multi-channel business servicing a global professional community in the millions through a website, newsletters, social media, print magazine and membership programme, with clear, diversified revenue model and each stream contributing meaningfully to the overall top line. 23rd May 2017 MagWorld
  • The Immediate Media Co story: from starting up to being acquired by Burda Earlier this month at the PPA Festival, Barry Mcllheney of the UK Publishers Association sat down with Immediate Media Co’s CEO, Tom Bureau, who talked about the journey from starting Immediate to being acquired by German-based publisher, Hubert Burda.  24th May 2017 MagWorld
  • How a 2015 FIPP Rising Stars award winner continues to make her mark Since 2015 when she was one of FIPP and UPM’s three first ever Rising Stars in Global Media winners, Francesca Wilson’s career has followed a rapid upward trajectory. Here she shares what she’s doing now, advice for others making their mark on media, and why Rising Stars is an opportunity for her peers (and top bosses to recognise the work of valuable employees). 19th May 2017 Rising Stars
Go to Full Site