Conversation about the value of the often-maligned comments section on websites continue, even as several high profile websites pulled comment sections off their sites in recent years. On the one hand this was because of the proverbial “pain” caused by trying to control trolling and debate reaching the “pits of despair” on these sections, on the other because utilising social media to do the job seems an obvious alternative, less painful choice.
In this report, we speak to Greg Barber, director of digital news projects at The Washington Post, who is also The Post’s lead for The Coral Project, and to Christa Mrgan, co-founder and VP of design at Civil Co – discussing topics such as how they try to deal with “pain points” comments sections’ cause many a publisher, overcoming the problem of echo chambers and trust, monetisation opportunities, ongoing innovation and more.
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