Hearst UK chief executive Anna Jones is stepping down from the role in 2017 to co-found AllBright, a funding platform for female-led businesses in the UK.
Jones completes her tenure as chief executive of Hearst in February 2017 after five years with the company. She is going on to co-found AllBright with Debbie Wosskow, serial entrepreneur and chief executive at Love Home Swap. Jones will also become executive chairman of ShareStyle, a digital marketplace for style services.
"ShareStyle will give creatives a showcase and route to market," Jones said, "AllBright the investment and support for those budding entrepreneurs."
During her time as chief executive, Jones was instrumental in championing Hearst’s dynamic distribution strategies for both Cosmopolitan and Elle. The new route to market programmes has allowed the brands to get their content out to an even bigger audience. The two titles also revealed redesigns, led by their prospective editors.
In the latest round of ABCs, Cosmopolitan recorded a 59.9 per cent year-on-year increase, and Elle, which only announced its new direction in July, delivered a 4.6 per cent year-on-year increase.
Jones launched new divisions such as the experiential and events-focused Hearst Live responsible for consumer events like Cosmo FashFest and Red’s Smart Women Week; as well as Hearst Made, a content marketing division which provides editorial content for the likes of Asda, P&G and Jamie Oliver magazine.
Commenting on her departure, Jones said: “It will be hard to say goodbye to Hearst, it’s an incredible business full of talented people and outstanding brands, but after many years running a large company I’m looking forward to becoming a female founder myself.”
Source: The Drum
Hearst UK is a member of FIPP.
More like this
Anna Jones named CEO of Hearst Magazines UK
Hearst UK chief Anna Jones on the enduring power of print magazines
Anna Jones: Magazines got under my skin
How Meredith fuels its revenue growth across channels
Meredith, publisher of brands such as Better Homes & Gardens, Eating Well, Parents and Family Circle, achieved an interesting milestone recently. The company reached an inflection point where its digital advertising growth outpaced print advertising declines, according to Jon Werther, president of Meredith’s National Media Group.
13th Feb 2017
How Harvard Business Review is embracing the future
Harvard Business Review’s print magazine recently underwent a redesign… But, as Josh Macht, EVP and group publisher for the Harvard Business Review Group, explains, the design changes are part of a much bigger shift in strategy, which involves a much bigger multi-platform ‘experience’ overall – gearing up HBR not only to take advantages of opportunities today, but also readying it for the opportunities of tomorrow.
21st Feb 2017
Hearst Autos broadens audience, invests in mobile and editorial for 2017
Hearst is investing resources into its new Autos division and expanding its automotive brands, building off the success of the last several months. This build up involves editorial expansion as well as a functional expansion, according to division president Nick Matarazzo.
17th Feb 2017
The New York Times News Service: from WWI ‘war wire’ to rich, multi-media content today
Started during World War I, The New York Times News Service and Syndicate today offers partners rich multi-media content across a range of verticals and in several languages from not only The New York Times but also other premium content sources such as Harvard Business Review, National Geographic, Slate, The Economist, Meredith and more.
13th Feb 2017
[Long read] How prepared are you for another fundamental shift in how your audiences behave?
Putting more emphasis on consumers’ behavioural shifts and not only thinking of the technological shifts is fundamental for publishers to survive another period of what will be “tumultuous change”.
19th Feb 2017