return Home

Grazia International Network launches global ecommerce platform

International fashion brand, Grazia, has launched a global ecommerce platform at www.graziashop.com. This was announced last week at the FIPP Asia Pacific Conference in Beijing, China, by Zeno Pellazzari, head of international activities at Mondadori.

Graziashop.com launched on 11 November and features collections from international designers as well as edits from boutiques.

The aim of the shop is to become the destination for collections, limited-editions and collaborations.

Dragana Andjic, head of new media for the Grazia International Network, said: “We’re extremely proud of this ecommerce proposition, complimenting the existing publications within the Grazia International Network. Innovating and pioneering is what the Grazia brand is known best for and Graziashop.com is a flavour of things to come.”

Grazia International Network has appointed Richard Hatfield as managing director of Graziashop.com. He joins the business from Coggles, where he was director of ecommerce.

The Grazia brand, owned by Mondadori, is now present in 23 countries.

Mondadori is a FIPP member company.

  • What to expect as Hearst Magazines' new Airbnbmag hits the streets Chief content officer Joanna Coles discusses the premiere edition of Airbnbmag, its celebration of global community and the future of travel. 22nd May 2017 MagWorld
  • Eight lessons from Cosmopolitan on publishing to Snapchat Discover One of the lessons for Cosmopolitan following the brand’s wildly successful launch on Snapchat Discover just short of 2.5 years ago was that “you have to dig beyond analytics to find out what [users] are saying about your editions and what they really care about”. 22nd May 2017 MagWorld
  • Inside The Business of Fashion In the space of only a decade, The Business of Fashion has grown from a blog to multi-channel business servicing a global professional community in the millions through a website, newsletters, social media, print magazine and membership programme, with clear, diversified revenue model and each stream contributing meaningfully to the overall top line. 23rd May 2017 MagWorld
  • The Immediate Media Co story: from starting up to being acquired by Burda Earlier this month at the PPA Festival, Barry Mcllheney of the UK Publishers Association sat down with Immediate Media Co’s CEO, Tom Bureau, who talked about the journey from starting Immediate to being acquired by German-based publisher, Hubert Burda.  24th May 2017 MagWorld
  • Transitioning to digital when print still pays the bills For most publishers, transitioning from print to digital is the essential change. But when print magazines remain the most profitable part of your business, it can be important to balance evolution rationally in order not to lose the print cash cow. Here, we talk to Danish company, Bonnier Publications, about walking that very path. 25th May 2017 MagWorld
Go to Full Site