Gizmodo Media Group is successfully reaching millennials and monetising them with sites such as Gizmodo, The Onion, Deadspin and Jalopnik, Kotaku and Lifehacker.
The CEO recently shared that the sites had between 90 and 95 million unique visitors and about 200-plus million monthly video views in the last couple of months. They have ambitious goals to drive a third of their revenue from commerce, a third from custom content and native advertising, and a third from programmatic, display and video advertising. The CEO believes commerce can grow 30 to 40 percent. We will meet with Gizmodo executives to hear about their approaches to these areas, ways content ties in, and the opportunities they see.
Gizmodo further builds on an already outstanding Digital Innovators' USA Tour programme with executive meetings at The Washington Post, National Geographic, Gannett’s Innovation Lab, Atlantic Media, Accenture Interactive Content Practice, Hanley Wood, Facebook, Bloomberg Media/Businessweek, Google, and Deep Focus. In addition to discussions with the executives at these companies, participants have an opportunity to network and share knowledge and experience with the other international senior media executives on the tour.
To allow you to focus on the meetings and discussions, the Digital Innovators USA Tour is fully guided and all inclusive, with around 14 meetings, five nights accommodation, travel from New York to Washington D.C., all meals, and transportation to meetings. The only items not included are your individual flights to and from the USA as well as individual airport transfers arriving in New York and leaving from Washington D.C.
The limited spaces on the tour are filling up so register soon to grab a spot! To register, please email Anja Mumm.
For more details, please visit the Digital Innovators USA Tour webpage.
Join us in New York and Washington D.C. for this valuable and exclusive experience!
More like this
You now have an opportunity to visit and meet with Airbnb as the latest company confirmed to meet with us on FIPP and VDZ’s 5th Digital Innovators’ Tour to Seattle and San Francisco from 12-17 November. Other confirmed meetings include companies ranging from Algorithmia to Twitch, from Facebook to Slack, and from Microsoft to Google and more.25th Sep 2017 FIPP News
Karla Geci works with Strategic Media Partnerships at Facebook EMEA. She'll be speaking at the 41st FIPP World Congress, taking place from 9-11 October in London.25th Sep 2017 FIPP News
The FIPP World Congress agenda includes a number of power panel and deep-dive discussions, around which individual presentations with case studies and expert insights are then built to add further depth to the programme.25th Sep 2017 FIPP News
In two weeks speakers, delegates and sponsors from 40+ countries will get together in London for the 41st FIPP World Congress, the industry’s flagship global event. Time is now running out to join them there.22nd Sep 2017 FIPP News
Harvard Business Review last week launched their new bot on Facebook Messenger, building on their success with a similar bot on Slack. The aim is to increase the number people having regular, frequent interactions with HBR to ultimately have them subscribe and/or up loyalty.21st Sep 2017 Features
While the rise of digital has led many publishers to reduce their print offering, Dennis Publishing has continued to invest. Kerin O’Connor, chief executive of The Week at Dennis, explains how it’s found success with a print version of The Week for children – and what it can teach the industry about the future of print…18th Sep 2017 Features
As one of Europe’s leading publishing houses, Gruner + Jahr has been through a period of major transition. Julia Jäkel, CEO, sets out how the business has managed that, and outlines the path for the future…18th Sep 2017 Features
In his new role as group director of Haymarket Consumer Media, Alastair Lewis is ensuring that some of the UK’s most respected specialist magazine media brands are positioned to thrive in an international environment.25th Sep 2017 Features
Research by PwC indicates a strong trend towards money being spent on advertising aimed at kids under the age of 13 on all digital platforms. The kids digital advertising market could hit the $1.2 billion mark by 2019, then representing 28 per cent of all advertising directed at the youngest.18th Sep 2017 Insight News
Visit our Youtube channelFIND OUT MORE
FIPP newsletters allow you to keep up with industry trends, research, training and events across the worldFIND OUT MORE
Get global coverage of your launches, company news and innovationsFIND OUT MORE
What’s happening now, what’s coming next